What is counterPoint 360
counterpoint 360 finds its inspiration in the Asian concept of Yin~Yang and achieving 360-degree dynamic balance. Just as in the brand marketing and creative process, consider:
Business Objectives Vs. Consumer Needs And Wants.
Market Aspirations Vs. Target Aspirations.
Rational Logic Vs. Emotional Inspiration.
Process Vs. Free Form.
Left Brain Vs. Right Brain.
counterPoint 360 Marketing Services 